December has arrived and that means it’s time for the annual gathering of some of the world’s most spectacular yachts at the famous charter yacht show in Antigua (www.antigua-charter-yacht-meeting.com).

Some 125 yachts ranging up to 289 feet (Maltese Falcon) in length will be lined up stern-to on the docks ready to dazzle the charter brokers and encourage them to recommend them to their clients. I’ll be meeting with current and future clients about brochures — both digital and printed — and email blasts that help them stand out from the fleet and increase their charter bookings.